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Global Media and Communications Watch The International Legal Blog for the Tech, Media and Telecoms Industry

Tag Archives: games

Posted in Advertising, Broadcasting, Entertainment & Content, intellectual property, Internet, Technology Eugene LowAnthonia Ghalamkarizadeh

Webinar: From homes to stadiums – Brand presence in esports

On 27 and 28 March, our global IP team will take a look at some of the emerging opportunities and risks for brand owners exploring opportunities in the esports market: from innovative advertising and marketing activities during tournaments and within games, sponsorship of tournaments or teams, to merchandise and fan items (see earlier post here). Esports refers … Continue Reading